Tag: "hero financing"

05/28/14

  07:40:00 am, by Jim Jenal - Founder & CEO   , 342 words  
Categories: AB 811/PACE/LACEP Funding, Residential Solar

LA County's HERO

We have been waiting quite a while, but the good news is that HERO Financing for residential solar has finally arrived in Los Angeles County!

On Friday, May 23, the HERO Financing program formally launched in LA County after being a huge success in Riverside and San Bernardino counties, helping fuel explosive growth of solar installations in those counties.

Here is how they describe the program:

The HERO Financing Program provides homeowners a unique opportunity to make home energy
improvements through property tax financing. Benefits include 5-20 year terms, tax-deductible interest,
transferability when the property is sold and consumer protections.
To learn more go to heroprogram.com

Unfortunately, not every city in LA County is (presently) participating—most notable laggard from our perspective? Pasadena! Come on, Pasadena, what is up with this? Pasadena was signed on to the PACE program years ago, so what is holding you back now? (Oh, and the City of LA is not signed on yet either, but no shock there.)

Here is the list of participating cities in LA County as of the program rollout:

Alhambra Hawthorne Rancho Palos Verdes
Azusa Hermosa Beach Rolling Hills
Baldwin Park Inglewood Rolling Hills Estates
Bradbury Irwindale Rosemead
Carson La Cañada Flintridge San Dimas
City of Industry La Verne San Gabriel
Claremont Lawndale San Marino
Covina Lomita Santa Monica
Diamond Bar Monrovia South El Monte
El Monte Montebello South Pasadena
El Segundo Monterey Park Temple City
Gardena Palmdale Torrance
Glendora Pomona Walnut
West Covina

If you would like to encourage Pasadena to get with the program, here is some contact information for you:

Bill Bogaard, Mayor (626) 744-4311
Margaret McAustin, Vice Mayor (626) 744-4742
Jacque Robinson, Council Member - District 1 (626) 744-4444
John J. Kennedy, Council Member - District 3 (626) 744-4738
Gene Masuda, Council Member - District 4 (626) 744-4740
Victor M. Gordo, Council Member - District 5 (626) 744-4741
Steven Madison, Council Member - District 6 (626) 744-4739
Terry Tornek, Council Member - District 7 (626) 441-4802

HERO Registered Contractor logo

We are looking forward to participating in the HERO program. We hope it will help more homeowners finance solar power projects with little or no upfront costs, and in a way that is far more financially beneficial to them then other financing mechanisms, like solar leasing.

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Jim Jenal is the Founder & CEO of Run on Sun, Pasadena's premier installer and integrator of top-of-the-line solar power installations.
Run on Sun also offers solar consulting services, working with consumers, utilities, and municipalities to help them make solar power affordable and reliable.

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